SOA filling the Gaps

Few years ago I discussed the issue of Banking Channels and Customer Centric in a post titled: The Marriage of Customer Centric and Multi-Channel . I argued that Customer Centric Bank It services should enable use of the preferred Channel or mixed Channels by each customer. It looked like more valuable customers preferred Self Service Channels, mainly the Internet Channel.   A year ago, I wrote another post: Is Mobile Banking a unique Channel? The bottom line was: It is not yes a unique Channel, however, it is enhancing the trend for usage of Self Service Channels.  Guess what, more valuable bank's customers prefer this Channel.   Recently, I read Business Insider 's article titled: Digital lenders have a 1 trillion opportunity - this sidedeck has everything you want to know about them . The article is based upon a research published by Autonomous Research . Autonomous Research is a financial specialist research company. The research notes t...

iPhone 4s, showing Google Search Source: Hebrew Wikipedia Apple 's  iPad  (left) and ,   Amazon 's  Kindle Fire  (right) . source: Wikipedia The advantages of Self Service channels are well known in Banking, as well as in other verticals.  The advantages are depicted in a post I wrote two years ago. The post is titled:    The Marriage of Customer Centric and Multi-Channel .  Recently I read an article  titled: Consumers Addicted to Mobile Banking , written by Jim   Marous. According to the article "Mobile devices are transforming the way consumers conduct their everyday banking. Digital is disrupting existing banking paradigms and creating tremendous opportunities for new financial industry players". As far as the question: Is Mobile Banking a unique Channel? is concerned, no doubt that  Jim   Marous believes that it is unique because is is a paradigm change.   The article cites a survey ...